Attracting talent without automatic lease growth

Published on February 16, 2026

Is the number of lease cars growing faster than your mobility policy?

Then you are not alone. In and around Eindhoven the war on talent It's clearly noticeable. Engineers and other specialists often have multiple offers. A good salary is important, but in many cases, a company car is also expected. This makes sense, as employees live throughout the region and beyond. The car offers comfort, flexibility, and speed.

When competitors offer a lease car, it's almost impossible to stay behind. But what starts as an attractive employee benefit quickly evolves into a broader organizational issue. The same question increasingly arises: do we actually have a good understanding of our mobility patterns?

The mobility dilemma in the Brainport region

More lease cars often mean:

Higher costs per employee
Increasing parking pressure
Waiting times on arrival and departure
Extra crowds around industrial estates
Discussions with property owners or municipalities

You want to remain competitive in recruitment, but also maintain control over costs, accessibility, and future growth. Many organizations in the region recognize this tension. Almost every employer thinks their situation is unique. Until the figures are presented. That's precisely why more and more organizations are choosing to conduct a mobility assessment before expanding their programs.

Do all those employees really need the car?

Within virtually every organization, home distances and travel patterns vary significantly. Some roles require maximum flexibility. Other employees, in practice, prove less dependent on their car than initially assumed.

Without insight, mobility policy remains based on assumptions. The reflex is often to expand lease programs, increase mobility budgets, or provide additional parking capacity. But that doesn't always solve the underlying problem.

Smart choices start with insight

Before you expand, it's wise to first assess the current situation. A mobility scan, based on postal codes, provides clear insight into travel behavior and the potential within your organization. It reveals:

How many employees live relatively close by
Where alternatives are realistic
Which groups might make different choices with good facilities
What this means for your future parking needs

The scan helps you reframe the conversation. It's not based on gut feeling, but on data. Instead of automatically adding more cars, you focus on what employees truly need for a comfortable commute. This leads to informed decisions, more targeted budget allocation, and greater peace of mind within the organization.

Who is this relevant for?

This approach is valuable for HR, facility managers, mobility coordinators, and management. It helps strategically substantiate mobility policy and balance recruitment, parking pressure, and costs. In short: first gain insight, then expand. This way, you remain attractive to talent and keep a handle on accessibility and costs.

Want to know what this means for your recruitment, parking pressure, and mobility costs? Request the free mobility scan and discover where your organization stands.

Request the mobility scan here

Attracting talent without automatic lease growth

Is the number of lease cars growing faster than your mobility policy?

The mobility dilemma in the Brainport region

Do all those employees really need the car?

Smart choices start with insight

Who is this relevant for?

Get inspired!

Attracting talent without automatic lease growth

Smart management of growth and parking space

Hubs and shared mobility: planning and acting together

PSV Direct expands

From old banners to new opportunities