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Activities & campaigns at a glance

Bicycle promotion 2026

E-bike probeeractie Brainport Bereikbaar

More movement, fewer traffic jams, and more vital employees? The bike makes the difference. In 2026, we will help you on your way with inspiring campaigns, practical tools, and fun events. Whether you want to start small or go big: there is always a time to join in. Join us and get your organization moving! Discover below what is on the schedule and how you can participate.

April 16

In this webinar, we show you how to get started easily and get employees excited about cycling more often.
📅 April 16 | 10:00 – 11:00

You will discover:

  • The benefits for your organization and employees
  • How to use existing campaigns and promotions
  • Inspiring practical examples from the region

Get inspired and take the first step towards more sustainable and vital travel! You can sign up at this page.

E-bike probeeractie Brainport Bereikbaar

May and June

Campaigning works: last year, this regional tie-in to the national campaign resulted in 4.9% more cyclists in the region.

We reached commuters in a relatable way: we all sit a lot, while a ride to work is easily done by bike. By making the contrast between sitting and moving visible and emphasizing the benefits of cycling, we get people moving. View the campaign at this page.

Poster met de tekst “Das Zo Gefietst” en grafische elementen van fietsen.

May 21

Is your organization already participating? Together, we literally put cycling employees in the spotlight on the bike path and at your organization.

Please note: there are only a few spots available.

Interested? Contact Marit Maas directly via marit.maas@brainportbereikbaar.nl.

Vrouw fietst door Brainportregio

September 12-22

Following a successful pilot, the second edition now follows: a week full of inspiration, action, and fun.

You can:

  • Visit events
  • Organizing something yourself
  • Or help with the promotion

Read more about the here Brainport Bike Week!

Toolkit Brainport Bereikbaar
To collaborate?
Cool! Contact us!

Do you want to keep Brainport accessible? Join us. We would be happy to discuss this with you. To work on opportunities, innovations and solutions. Because we can only do that together. Contact us at info@brainportbereikbaar.nl.

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